Honest admission: if I hadn't found coaching, I would have made a great dictator. I'm exaggerating, but only slightly. People follow strong voices. And the most profitable coaching model right now is the loud one — "follow me, I'll show you the way to your Ferrari, join my webinar, I'll teach you to be happy." Hundreds of people show up. The slogans are simple. The path is laid out. The coach is in the center. I don't sell that. I can't. When I say "I'll help you find what YO